Course Overview: Search Marketing is the overall method of driving traffic to a company’s website through the use of search engines, including both organic search engine optimization and paid search strategies. SMstudy® certified Search Marketing Professionals effectively manage the company's rankings in paid and organic listings on search engine result pages, achieve the marketing objectives and monitor the key metrics. Successful candidates will be awarded the SMstudy® Certified Search Marketing Professional certification after passing the exam. Program Specs: ✓ 100% online & self-paced training included ✓ SMstudy® Certified Search Marketing Professional certification exam included ✓ Sharable certificate & digital badge included (upon passing exam) ✓ High-quality videos, guides, and resources included Exam Format: ✓ Multiple choice ✓ 80 questions ✓ No negative marks for incorrect answers ✓ 90-minute duration ✓ Proctored online exam Accreditation: ✓ Sigma Forces is an Authorized Training Provider (A.T.P.) of SMstudy™ Audience Profile ✓ This certification is appropriate for anyone interested in becoming a Search Marketing Professional. Prerequisites: ✓ There is no formal prerequisite for this certification. However, it is recommended to complete the SMstudy® Certified Digital Marketing Professional Certification.
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